Journey Collective

Brand Identity Design, Website, and Collateral

Journey Collective curates and shares simple life-hacks to empower people to enjoy their life journey. Christine Penny wanted to create a brand where she can educate, share, and help others on their spiritual wellness journey. The brand was created to reach her target market. She wanted it to feel artisan and classy with a touch of mystical. We used the brushstroke, dusted gold specks, and stars to create a custom look. Those elements allowed her brand to be versatile as well as stand out.

I was contracted through GoLive to help execute the design of Journey Collective’s branding and website.